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The Advantone Pharmaceutical-IVR solution is an interactive voice information portal designed specifically to enhance the marketing of pharmaceutical products for the direct-to-consumer, Rx market. The solution provides tools that aid in pharmaceutical marketing, physician relationship management, adverse events reporting, legally required prescribing information and much more. Pharmaceutical IVR delivers the necessary requirements for the Pharmaceutical Marketer.
• FDA & HIPAA compliant
• Click-to-Talk tool
• Pharmacy & Healthcare Physician (HCP) locator
• Patient, physician alerts & notifications
• Health Card activation
• Transcription with instant alerting
• Survey data gathering applications
• Delivers the necessary requirements for the Pharmaceutical Marketer
• Provides brand intelligence with real time marketing & advertising effectiveness data
• Reports extensive caller behavioral data over a secured Web interface
• Increases revenue & market share through physician channel lead forwarding
• Enables Brand Managers to manage, track performance & effectiveness of marketing campaigns
• Provides an educational, information portal to aid patients with symptoms, remedies & consultation
• Promotes product brand awareness